Chapter 1779-Targeting the richest people
ou can't talk nonsense. I have a relationship with you, that is, an ordinary acquaintance. Who said I wanted to pay homage to you"Xue Xinlong was surprised and hurriedly said, "Brother Ma, we have kno...Just then, Wang Dongxue knocked on the door of the reception room and said, "Sir, please come to my office."
Ye Chen opened the door and asked, "have you left yet"
Wang Dongxue nodded and said, "the young lady has gone down, so don't worry."
"good." Ye Chen breathed a sigh of relief and came to her office with Wang Dongxue and asked her, "what did you want to see in the first place"
Wang Dongxue replied, "it is the progress of the Delton Hotel project. The second phase of the project undertaken by the young lady has been completed. In these two days, our supervisor will organize the acceptance."
Ye Chen asked, "did it go well at first"
Wang Dongxue nodded: "Mrs. Shao has done a good job. The project quality and construction progress are better than we expected. Moreover, Party B, which has the most professional ethics and construction materials that Dihao Group has worked with over the years, has not cut corners. It is definitely a benchmark in the industry."
Ye Chen was pleased and said, "that's good."
Wang Dongxue asked, "by the way, young master, when did you get back from Yanjing"
Ye Chen said, "this morning."
Wang Dongxue nodded and said with some shame, "after hearing about the Wanlong Hall, I originally planned to go to Yanjing as soon as possible, but later I thought that I was a woman. I was afraid that I could not only be of no help, but also caused chaos to the young master, so I stayed in Jinling to make sure that everything was running as usual, and please don't mind me."
"No way." Ye Chen smiled and said seriously, "you are doing the right thing. If there is any change, everyone will leave their posts and go to help me. On the contrary, it will lead to a stalemate in a lot of things. The Wanlong Hall is nothing to me."
Wang Dongxue said hurriedly, "that's good. I always thought, young master, you must have a way to solve this crisis! "
Yeh Chen nodded and smiled and said, "it's a crisis, but it's even more an opportunity. I've officially become the master of the Ye family, and the Wanlong Hall has been loyal to me. Then it's time to take a chance and do something big!"
Wang Dongxue's expression was shocked, but she soon recovered as usual and said earnestly, "Young Master, you are in charge of the Ye family. I believe we will have a new breakthrough soon!"
Ye Chen said: "speaking of new breakthroughs, I just went to Buckingham Palace and chatted with Chen Zekai and they just came up with some new inspiration. Then I came to see you. I have something to discuss with you."
Wang Dongxue nodded gently and asked curiously, "Young master, what new inspiration do you have"
Ye Chen immediately explained his thoughts about the auction to Wang Dongxue in detail.
after hearing this, Wang Dongxue blurted out excitedly: "if the young master can really attract the rich all over the world, then the development of Jinling will certainly be able to enter the fast lane immediately!" This is an once-in-a-lifetime opportunity for Jinling and also for Dihao Group. We must seize this opportunity and make a layout in Jinling before the auction really comes. "
Ye Chen agreed: "I agree with you, and that's why I came to you."
as she spoke, Ye Chen asked her, "how much money is available in Dihao Group now"
Wang Dongxue said hurriedly: "at present, our available capital is about 13 billion, but we can still borrow at least 40 billion from the bank at any time, and the total capital plate can reach about 50 billion."
Ye Chen nodded and said, "I am transferring 100 billion cash to you from Ye's family. In addition, I will personally inject another 50 billion to put together 200 billion cash. Then you can use the fastest speed to buy as much good land as you can in Jinling, or as many plots with development prospects as possible!"
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Wang Dongxue exclaimed, "Sir, do you invest 200 billion yuan in one breath" "isn't this plate a little too big"
Ye Chen said with a smile: "since we want to seize the opportunity, the bigger the capital, the better, otherwise we can't eat meat at all, and we can only have two mouthfuls of soup at most."
said, Ye Chen added: "in the future, I am going to gradually build Jinling into a longevity city. In addition to the auction of Huichuandan, I also plan to build several longevity communities and supporting high-end commercial services. The threshold of longevity community must be infinitely high, so high that almost every owner has to be a rich man on the Forbes list, as long as they live in my urban community." I can regularly give them a certain proportion of Huichuidan, for these people, a rejuvenating Dan into a bucket of water, each of them a cup, is enough for them to flock to. "
Wang Dongxue instantly understood Ye Chen's meaning and said hurriedly, "Master, I have a detailed map of all the plots to be developed in Jinling. You might as well take a look at it and see which piece of land you are more interested in."
"good!"
Wang Dongxue immediately opened the interactive wisdom screen in his office, and then opened a special map of Jinling, on which Jinling downtown is dotted with green areas of all sizes and rules.
Wang Dongxue pointed to the green areas on these maps and said to Ye Chen, "Master, all the green plots on the map are sites that can be developed for sale. The urban area is relatively small and the area is relatively small, but from the new development zone to the suburbs, the supply of land is obviously much better."
Ye Chen nodded, pointed to the urban plots and said, "whatever you can win in the city center, take it down as much as possible, and you must pay attention to the use of bank leverage as high as possible to maximize your available capital plate. Ye and I will inject 150 billion in cash, and you should try to play at least three times the leverage effect and take 450 billion cash out of the bank."
Wang Dongxue said nervously, "Sir, if this is the case, then our debt will exceed 350 billion. If you include the bank loans originally in the development project of Dihao Group, it will already exceed 400 billion." Now the real estate market has been not very booming, and the policy does not allow real estate speculation. Under such circumstances, is it a bit dangerous for us to have such a high debt ratio "
Ye Chen said with a smile: "first of all, we do not do the development of ordinary conventional housing, but also do luxury houses with ultra-high premium, so we will not bid up the price of ordinary housing in Jinling, nor will it affect the trend of the ordinary housing market in Jinling. Second, "
" secondly, I want you to take these downtown plots. In the future, we will all use them as high-end commercial facilities. Delton Hotel, which we are now building, is one of them. At that time, we will also have to set up a top-notch clubhouse, which is several levels higher than the brilliant clubhouse of the Song family. I hope you can get into the kind that you can't get out without spending 18 million yuan. In addition to "br", there is also a high-end shopping mall where top brands such as Chanel, Herm è s, Louis Vuitton and even Lamborghini Ferrari will be brought in. If I attract all the rich to Jinling, I must make sure that they can find places to spend a lot of money in Jinling. "
"finally, third point, as long as we attract the rich, our projects will never lose money, or even make a lot of money!"
at this point, Ye Chen said confidently: "what we want to do is the real estate project with the highest premium in the world, and we do not cheat the poor or the average rich, but only the richest handful of people in the world!" Let them be willing to buy assets in Jinling at a premium of ten or even a hundred times, and be willing to be such a bad guy! "hen said with a smile, "you don't have to worry about this. When you get above the hotel, the helicopter doesn't have to go down. If we leave, we will go down by cable landing, and then you will hover...